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EXTERNAL COMMUNICATIONS POLICY

The Office of Strategic Marketing Communications ensures that written and digital print materials developed for Â黨ÊÓƵ and external audiences are high quality, consistent, and accurate. This includes print, broadcast, online, and social media, which act as a conduit to reach these audiences.

The purpose of this policy is to provide a framework for ensuring that a strong, positive brand image—which is consistent with Â黨ÊÓƵ’s mission, vision, policies, and values—is proactively communicated to all external audiences.

The policy on interacting with news media representatives applies to all Â黨ÊÓƵ employees, faculty, trustees, offices, and subsidiaries.

POLICY DOWNLOAD

Read the full External Communications Policy for definitions and best practices.